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Beginning Sunday morning, U.S. TikTok users were greeted with a message saying “you can’t use TikTok for now,” after a law went into effect that prevented app stores and internet providers from supporting the service used by 170 million Americans. 

TikTok’s parent company, China-based ByteDance, previously had the option of selling the U.S. operation, though it has held firm that it would rather shutter the app stateside. 

President Joe Biden initially signed the bill that led to Sunday’s action in April. A winding court journey finally ended Friday when the Supreme Court rejected TikTok’s attempts to overturn the law. However, incoming President Donald Trump has shown support for the app and expressed a desire to allow it to continue operating in some form, possibly under new ownership. 

On Saturday, he said he will “most likely” give TikTok a 90-day extension. However, it remains unclear if brands and creators would return to the app in that case, given the lingering uncertainty.

In the meantime, the news has numerous ramifications for the sporting world, which has increasingly used the service to reach new fans.

From earlier:

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